#McConnelling?

When this popped up last night on The Daily Show it seemed so bizarre that it had to be made up, but if you go to U.S. Senator Mitch McConnell's YouTube page, there it is. The above video is either an example of media savvy in extremis, or a complete and utter lack of self-awareness, it's a very thin line. What Jon Stewart and The Daily Show writers picked up on was how ripe the video is for parody, and they have challenged viewers to go #McConnelling by putting the video to a piece of music of their choice. As Stewart predicted, the video seems to work with just about everything as evidenced by the other videos posted below.

The more of these I watch, the more I'm convinced that the McConnell campaign knew exactly what they were doing with this. No one can be that obtuse in this media age, right? Right?!