If you've not heard of Uber, then you're missing something that crosses the new frontier of social media, mobile communications and on-demand service. A service in more than 200 cities and growing, Uber aims to connect people who need rides with people who have rides, be they licensed taxis, driving services or private citizens in their own car, and it seems that Kitchener may be the next branch office. Yesterday, Uber held two information sessions for potential drivers, and it's unclear how much interest was expressed. What's also unclear? Whether or not the Region of Waterloo will let it happen if the interest is, indeed, there.
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